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News | Marketing Audit

Deloitte and The Marketing Audit collaborated on thought leadership white paper

In 2009, The Marketing Audit worked with Deloitte on a thought leadership white paper, “Thriving in a Changing Environment,” about the transformation of the global financial services industry. Created to support Deloitte’s annual Global Financial Services Industry (GFSI) Summit, this report identified strategies and practices to help clients...

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The Marketing Audit Gives Back

The Marketing Audit, in a continuing effort to maximize willing participation in research projects, has offered honorariums to hard-to-reach respondents, a technique that has not only brought clients great outcomes, but has also resulted in over $50,000 donated to various charities. High-level executives have demanding schedules, so it’s very important to cater to...

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