Client stories

Helping clients make better strategic decisions.

Client challenge:

How to lead a “strategy refresh” of a Big 4’s Center of Excellence.

Solution:

Conduct in-depth interviews with customers including Board Members, Corporate Secretaries and General Counsels about top issues of concern.

Benefit to client:

Better understand key drivers for this segment in order to redesign the Center of Excellence.

Client challenge:

How to better understand the competitive landscape regarding the in-retirement market.

Solution:

Research competitors and conduct in-depth interviews with targeted industry experts.

Benefit to client:

Develop competitive profiles around positioning, advertising, and organizational structure to impact strategy moving forward.

Client challenge:

How to test disease management offerings in the marketplace.

Solution:

Conduct in-depth interviews with Medical Directors and Chief Medical Officers at Payers.

Benefit to client:

Help refine product components and understand most popular pricing arrangements.

Client challenge:

How to better position company and increase penetration in a target vertical industry: Oil and Gas.

Solution:

Conduct in-depth interviews with Global Benefits Managers at the 25 largest Oil and Gas firms about their globally mobile workforces (expats).

Benefit to client:

Develop white paper based on interviews to position company with clients and brokers as the thought leader in that industry.